Scanning station Real madrid

At Santiago Bernabéu Stadium in Madrid, the scanning stations developed for Real Madrid allow the public to interact with the club’s universe through a technology-driven journey.

Integrated into the concept imagined by Moment Factory, these custom-built stations become interactive points within the visitor journey. Their design was developed to blend naturally with the stadium environment while meeting the requirements of a high-traffic public setting. Each unit was designed to provide an intuitive interaction while integrating seamlessly into a venue welcoming thousands of guests.

Jack World provided the technical design and fabrication of the custom stations. Each unit was developed to accommodate the required technological equipment while addressing the constraints of a frequently used public environment.

These interactive stations strengthen the connection between technology and the Real Madrid identity, offering a new way to explore the club’s world within the stadium.

Credits

Client
Real Madrid

Design
Moment Factory

Technical Design
Jack World

Fabrication
Jack World

Location
Santiago Bernabéu Stadium, Madrid, Spain

Photography
Moment Factory